Pepsi Sky Lanterns Forming Brand's Logo
Pepsi Sky Lanterns: Logo in the Sky
This CGI advertisement for Pepsi features a twilight skyline where hundreds of vibrant lanterns ascend. The red, white, and blue lanterns rise in a synchronised formation, gradually shaping Pepsi’s iconic logo.
The video aims to blend authentic storytelling with creative product integration, using CGI effects to enhance the display. It is designed to increase global brand engagement through shareable experiences, highlighting themes of community and brand unity.
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FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Eye Studio
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