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Citroën Car Emerges from Cake at the Monument

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Credits

Brand: Citroën

Agency / Production / VFX: Unknown

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In this Citroën mixed reality ad, a towering 3-tier pink-fondant cake decorated with blooming flowers stands unexpectedly in the middle of a city street. The ad humorously reimagines Bastille Day celebrations as a red new Citroën Ë-C3 bursts out of the cake in a dynamic explosion, landing smoothly and speeding into the distance. A fun execution that masterfully blends humor and creativity with a memorable twist on urban storytelling and brand reveal.

Metadata

Brand Industry: Automotive

Country: France

City: Paris

Effects / Animations: Large Objects, Explosion & Shattering, Cloth, Simple Motion

Surroundings: Streets, Skies, Colonne De Juillet, Monuments

Posted on July 14, 2024

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