FOOH Impact Score:
Impressive
Learn moreIn this Citroën mixed reality ad, a towering 3-tier pink-fondant cake decorated with blooming flowers stands unexpectedly in the middle of a city street. The ad humorously reimagines Bastille Day celebrations as a red new Citroën Ë-C3 bursts out of the cake in a dynamic explosion, landing smoothly and speeding into the distance. A fun execution that masterfully blends humor and creativity with a memorable twist on urban storytelling and brand reveal.
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