Samsung Jet AI vacuuming Clouds in Berlin

Imagine a city skyline getting a sudden, unexpected clean-up. That’s the Insightful premise of this Samsung FOOH campaign featuring the Samsung Bespoke Jet™ AI vacuum. The video unfolds as cars and trams pass by the Park Inn building in Berlin, panning toward a massive billboard that covers the entire side of the building. Installed upside-down like a 3D display, the vacuum's nozzle points toward the sky and slowly begins to suction away the gloomy clouds. As the final cloud disappears, the sky turns bright blue and clear, ensuring the perfect soccer weather in Berlin. Using VFX, this Samsung FOOH campaign transforms the urban landscape into an Effective product showcase.