Havaianas Speed Boat Flip-flops on River

Staff Pick

Slippers Glide Down the Seine

This Havaianas FOOH (fake out-of-home) advertisement features giant pairs of the brand's flip-flops. These vibrant slippers are depicted gliding across the Seine River, resembling speedboats as they cut through the water.

The ad humorously reimagines the Parisian landmark, showcasing a creative display of Brazilian flair taking over the city. It offers a dynamic and memorable twist on footwear, blending humour and creativity.

S
FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Havaianas
Agency:Dojo
Production:Sailor Studio
VFX:Sailor Studio
Sound:Sailor Studio

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Country:France
City:Paris
Date posted:July 27, 2024
Source:Instagram