Public voting is now open for the FOOH Awards! Have your say on the final winners.
Vote Now

Save to Collection

La Poste Stamps Fly Into Post Box

FOOH Impact Score:

The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

Improvable

Learn more

Credits

Brand: La Poste

Agency: The Sun Project

Production Company: The Sun Project

VFX: The Sun Project

Sound: The Sun Project

Metadata

Brand Industry: Services

Country: France

City: Paris

Effects / Animations: Swarm & Particles, Floating & Flying Objects, Complex Motion

Surroundings: Seine River, Streets, Bridges, Mailboxes

Date posted: July 21, 2024

FOOH.com is the biggest FOOH campaign library. If you are the creator of this La Poste ad or would like to add your work Submit your work!

This La Poste FOOH campaign begins with a man strolling along a quiet Seine River side street when a flurry of post stamps emerges, swirling through the air with direction and purpose. This moment cleverly highlights the symbolic unity and national pride represented in the official stamp of the Paris Olympic and Paralympic Games 2024, as viewers watch the flying stamps twist and glide past the man before smoothly entering a vivid yellow mailbox marked with the La Poste logo. As a perfect blend of resonant storytelling and distinctive product integration, the CGI effects enhancement is designed for celebrating the launch of the official Olympic stamp and amplifying anticipation for the 2024 Games.

Join the #1 FOOH Newsletter

Exclusive insights on digital storytelling—trusted by top studios & agencies.

Related FOOH Ads

Browse All FOOH Ads