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Translink Flower Garden Blooms on Street

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Credits

Brand: Translink

Agency: Squint Creative

Production Company: Squint Creative

VFX: Elevator Promotional Marketing

Sound: Squint Creative

Metadata

Brand Industry: Travel & Hospitality

Country: Northern Ireland

City: Belfast

Effects / Animations: Swarm & Particles, Growth

Surroundings: Provident Building, Buildings, Streets

Date posted: April 22, 2024

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In this Translink cgi campaign, a double-decker bus gracefully rounds the corner in front of the Provident Building in Belfast, Northern Ireland. The scene unfolds as a trail of blooming flower gardens bursts to life on the street behind it, stretching along the road while butterflies flutter gently through the air in celebration of Earth Day. With a creative use of CGI effects, this Translink ad campaign transforms an everyday city commute into a fresh, relatable spectacle, highlighting Translink’s commitment to promoting greener travel with cleaner air and a healthier environment.

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