Translink Flower Garden Blooms on Street
Translink Flower Garden CGI Campaign
This CGI campaign for Translink features a double-decker bus rounding the corner in front of the Provident Building in Belfast, Northern Ireland. As it moves, a trail of blooming flower gardens bursts to life on the street behind it, stretching along the road.
Butterflies flutter gently through the air, celebrating Earth Day. This Translink advertisement uses CGI effects to transform a city commute into a fresh and relatable spectacle, highlighting the company's commitment to promoting greener travel, cleaner air, and a healthier environment.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Shortlisted at the FOOH Awards 2025
Credits
Brand:
Artist:Squint Creative
Agency:Squint Creative
Production:Squint Creative
VFX:Elevator Promotional Marketing
Sound:Squint Creative