FOOH Impact Score:
Solid
Learn moreCredits
Brand: OUIGO
Agency: Mucho Bambu
Production Company: Mucho Bambu
VFX: Havas studios
Sound: Mucho Bambu
FOOH.com is the biggest cgi ad library. If you are the creator of this OUIGO ad or would like to add your work Submit your work!
This OUIGO cgi ad begins with an airship floating above a bustling city square, proudly displaying the Ouigo logo and the phrase 'CELEBRAMOS 10 MILLONES DE VIAJEROS'. This moment cleverly highlights the brand's appreciation for its loyal travelers as two women approach a crowd of amazed onlookers watching papers drift down from the airship—revealed to be discount coupons offering 10€ off, showering celebratory joy onto the square. As a perfect blend of captivating storytelling and distinctive product integration, the VFX enhancement is designed for highlighting OUIGO’s milestone of 10 million passengers in Spain through an immersive street-level experience.