Vivo Giant Phone Unfolds From Building

This mixed reality ad features a man on a pedestrian crossing pointing towards a rooftop sign that reads "X Fold 5". A giant Vivo X Fold5 then dramatically emerges from the building facade, unfolding and lighting up in mid-air through smooth computer-generated graphics.

The ad reimagines an ordinary city street as a stage for the floating foldable phone, with white feathers drifting down as onlookers capture the moment. This highlights the device as a distinctive tool for lightweight durability and everyday performance.

This dynamic mixed reality ad blends spectacle and product clarity with a focused story about the X Fold5’s ease of use, reinforcing Vivo’s innovative identity in the foldable category.