HEMA Toy Airplane Flies Over Canal
C
FOOH Impact Score
Improvable
S
A
B
C-Tier
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this HEMA cgi ad, a small toy airplane suddenly appears from behind a historic building and flies low over the serene waters of the Graslei Canal in Ghent, Belgium, just as a boat glides along beneath it. The ad humorously reimagines a tranquil European cityscape with a dynamic showcase of HEMA’s kids toys taking flight in an engaging way. A captivating cgi ad that masterfully blends creativity with a memorable twist on children’s playtime.
