Stabilo Giant Highlighter at Stabilo HQ

This Stabilo FOOH ad begins with a blue giant Stabilo gliding along a stone pathway at the company's headquarters, leaving bright blue lines behind. This moment cleverly highlights the expressive nature of the product as blooming blue flowers emerge along the path before transforming into vibrant patterns on the building’s façade, with purple and blue blossoms following the drawn lines; the giant then leaves the frame as the flowers gently lift into the air and the scene transitions to the on-screen message START HIGHLIGHTING with STABILO BOSS ORIGINAL Nature COLORS Wildflower over dynamic blue streaks, leading to a display of four markers in pink, blue, purple, and flesh tones atop color-matched backgrounds before ending on a white screen with the Stabilo logo and slogan START BEGINNING IN COLORFUL COLORS. As a perfect blend of engaging storytelling and creative product integration, the CGI effects enhancement is designed for showcasing nature-inspired colors that brighten everyday surroundings.