FOOH Impact Score:
Outstanding
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This Netflix fake ooh ad begins with a woman calmly seated on a balcony of a high-rise, peering down at the bustling city streets below. This moment cleverly highlights the anticipation of Squid Game’s return as the camera pans down to reveal crowds moving in unison beneath a massive green tracksuit emblazoned with the iconic number 456, dramatically carried through the street amidst buildings and parked cars. As a perfect blend of creative storytelling and distinctive product integration, the computer generated imagery enhancement is designed for promoting the new Squid Game season premiering on June 27, 2025.