FOOH Impact Score:
Improvable
Learn moreCredits
Brand: Jisma Burger
Agency: Mike Galland
Production Company: Mike Galland
VFX: Mike Galland
Sound: Mike Galland
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Imagine a seaside boardwalk opening like a vault to deliver a burger – that’s the dynamic premise of this Jisma Burger faux ooh ad featuring the arrival of La Hater. The video unfolds as a red police beacon flashes over Puerto de Alicante - Zona Volvo, while the camera glides along the pier’s boardwalk where a segment dramatically splits open, revealing a black stage riser that elevates and slowly rotates an oversized La Hater burger in its branded box; as the camera zooms in, the burger warps and shifts until it snapped into place on the boardwalk stage. Using engaging CGI effects, this Jisma Burger faux ooh ad transforms the picturesque Alicante harbor into an impactful product showcase.