Pernod Ricard Giant Basket of Bodrum Limes Travels to City

This Pernod Ricard CGI video features a giant wicker basket overflowing with bright green limes. It travels along a rugged coastal route, followed by a single lime that tumbles through bustling city streets.

The lime eventually finds its way into a vibrant orange cocktail, garnished with a lime wedge, set against a sweeping city skyline. This dynamic piece showcases the brand’s commitment to preserving Bodrum’s heritage citrus through thoughtful partnerships and local cultivation.