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BÉIS Luggage Bags Pass on Car Wash Rollers

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FOOH Impact Score

Solid

S A B-Tier C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

Credits

Brand: BÉIS

Who we think created this: WEIS

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Metadata

Brand Industry: Retail & Consumer Goods

Country: USA

City: Los Angeles

Effects / Animations: Large Objects, Morphing & Transformation

Surrounding: City

Date posted: February 21, 2024

Source: Instagram

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This BÉIS vfx advertising begins with an oversized luggage rolling into a street-side tunnel designed as a branded cleaning station. This moment cleverly highlights the brand’s commitment to functionality and durability as giant versions of BÉIS suitcases pass through mechanized scrubbers, while real customers drop off their travel bags for a complimentary tune-up at the Los Angeles activation. As a perfect blend of creative storytelling and engaging product integration, the computer generated imagery enhancement is designed for strengthening customer loyalty through immersive and service-driven experiences.

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