Cairo Spots Stacked Lanterns Light Up at Night
Fanous Rises Over Cairo
This CGI campaign for Cairo Spots features a magnificent fanous lantern sculpture, built from hundreds of glowing golden lamps, rising tall on Cairo’s vibrant landscape.
The advertisement dramatically reimagines the ignition of a traditional Ramadan lantern. A visitor activates the installation, triggering shimmering augmented reality effects that bathe the surroundings in brilliance. This captivating campaign masterfully blends tradition and technology, offering a resonant tribute to Ramadan in Egypt.
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FOOH Impact ScoreImpressive
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Credits
Brand:
Artist:Vifx Studios