Jacquemus Rolling Orange Bag on the Streets

Jacquemus Rolling Orange Bag CGI

This Jacquemus CGI campaign features an orange bag on wheels, effortlessly rolling through city streets. The bag glides past a bustling urban setting, showcasing a memorable use of computer-generated imagery.

As the bag moves, it slows down to allow a mirror attached to its side to reflect the opposite street, creating a mesmerising perspective. This campaign celebrates the first anniversary of one of Jacquemus' most iconic products.

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FOOH Impact ScoreImpressive
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Credits

Brand:Jacquemus

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Date posted:April 4, 2024
Source:Instagram