Gulf Bank Pearl in Shell on Rooftop
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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Imagine a corporate skyscraper doubling as a cultural tribute. That’s the innovative premise of this Gulf Bank FOOH ad featuring a dramatic prize announcement. The video unfolds as digital effects render the bank's headquarters topped with a giant pearl shell, dramatically perched above a bold 2,000,000 KD prize banner—bridging Kuwait’s historic pearl diving heritage with a modern millionaire promotion. Using engaging CGI effects, this Gulf Bank FOOH ad transforms an urban building into a distinctive product showcase.
