FOOH Impact Score:
Improvable
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In this CTT vfx advertising, the scene opens with a wide aerial view of Estadio Millennium Cascais in Cascais, Portugal, bursting with crowd energy as a tennis match unfolds at center court. The scene unfolds as a CTT-branded drone smoothly hovers above the stadium, gliding down to deliver a branded box directly onto the clay court; as the drone ascends, the box springs open and hundreds of tennis balls roll out, revealing the shining silver trophy for the Millennium Estoril Open, building excitement for the event. With a captivating use of computer generated graphics, this CTT promotional video transforms the live sports setting into a vibrant nod to innovation, highlighting CTT’s goal of driving anticipation and welcoming everyone to the Millennium Estoril Open.