Hisense Projector on Eiffel Tower Beams Logo
Hisense Projector Lights Up Eiffel Tower
This FOOH (fake out-of-home) advertisement for Hisense features a smart projector beaming the brand's signature turquoise light across the Parisian sky. The video depicts the historic Eiffel Tower digitally overtaken by sleek Hisense product installations, transforming the monument into a towering tech showcase.
The ad culminates with the projector casting a beam that cuts through the clouds, effectively turning the Eiffel Tower into a colossal home electronics launchpad. Engaging VFX are used to create this innovative product showcase on one of the world's most recognisable landmarks.
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FOOH Impact ScoreSolid
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Credits
Brand:
Artist:Double A
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