Motorola Spotted Gadgets on the Street

Blue Arrows Guide Warsaw Pedestrians

This Lenovo x Motorola fake out of home ad features glowing blue navigation arrows lighting up the sidewalks of Warsaw. Pedestrians follow a dynamic digital trail towards a new showroom location.

Augmented navigation symbols appear across metro station entrances and smartphone interfaces, creating a fully immersive citywide experience. This guides users to the Hotel Warszawa unveiling on April 2, 2025.

Through creative use of computer-generated graphics, this Lenovo x Motorola product showcase transforms ordinary city spaces into an interactive guidance system, highlighting the brands’ technical innovation and collaborative launch.

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Credits

Artist:Tigers

Metadata

Work Type: FOOH
Country:Poland
City:Warsaw
Date posted:April 2, 2025
Source:Instagram