FOOH Impact Score:
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Outstanding
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In this dynamic cgi ad, football star Jesse Lingard freestyles on the streets of Seoul beneath a towering billboard where computer generated graphics bring animated footballers to life, mirroring his every move in real time. The ad humorously reimagines a bustling urban intersection with a performance-driven spectacle powered by a sportswear brand’s energetic spirit. A memorable experience that masterfully blends creativity with a bold twist on brand identity.
Jesse Lingard
Jesse Lingard
Jesse Lingard
Manchester City +
Etihad
Carya Golf Club
FC Porto
FC Porto
Adidas