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Musc Intime Cotton Blooms Beside Perfume Bottle

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FOOH Impact Score

Impressive

S A-Tier B C
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Credits

Brand: Musc Intime

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Beauty & Personal Care

Country: France

City: Paris

Effects / Animations: Large Objects, Billboard & Digital Screen, Human Interaction

Surrounding: City

Date posted: November 16, 2024

Source: Instagram

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Imagine a historic city block becoming an immersive scent experience. That’s the resonant premise of this Musc Intime cgi video featuring the 'L'invisible' fragrance. The video unfolds as a passerby pauses to admire the transformation of a Parisian building facade into a monumental perfume installation: the iconic bottle floats serenely within the arched architecture, surrounded by soft cotton blossoms and set against a delicate blush backdrop. Using captivating augmented reality, this Musc Intime cgi video transforms urban architecture into an effective product showcase.

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