FOOH Impact Score:
Solid
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In this JOTT faux ooh ad, hundreds of colorful puffer jackets in pastel pink, neon yellow, red, blue, and green explosively emerge from a city storefront in an impactful display. The ad humorously reimagines a typical retail window as a high-energy launchpad where product meets spectacle using augmented reality. A dynamic presentation that masterfully blends creativity with a bold twist on seasonal fashion essentials.