FOOH Impact Score:
Impressive
Learn moreImagine a massive Primark paper bag soaring through the air after being swept up by the wind. That’s the Captivating premise of this Primark cgi ad featuring a festive twist on holiday preparations. The video unfolds as the oversized bag, perched atop one of Primark’s stores, suddenly catches the wind and takes flight, spilling giant red Christmas balls onto the streets below. The balls bounce and roll chaotically, creating a lively and unexpected scene that marks the beginning of the Christmas season. Using Innovative computer generated graphics, this Primark cgi ad transforms a simple shopping bag into a Dynamic product showcase.
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