L'Occitane Body Cream Washes onto Beach

L'Occitane Body Cream in Rio

This L'Occitane fake out-of-home (FOOH) ad features the Mareô body cream. The video shows a teal jar with a silver lid floating calmly on the waters of Rio de Janeiro.

The jar drifts past iconic views including Sugarloaf Mountain, Copacabana beach, and the dramatic coastline. These elements are seamlessly integrated into the scenic cityscape using CGI effects, transforming the body cream container into an innovative product showcase.

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Credits

Artist:PINK

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:Brazil
Date posted:March 18, 2024
Source:Instagram