Michel Polnareff Eiffel Tower with Glasses and Wig
Michel Polnareff Eiffel Tower FOOH Campaign
This FOOH campaign features the Eiffel Tower on the Champ de Mars, humorously styled with Michel Polnareff's signature white glasses and curly blonde wig. The scene captures tourist reactions as they photograph and video the transformed monument, affectionately known as 'La Dame de Fer'.
The CGI stunt promotes Michel Polnareff's new single and album, 'Sexcetera', set for release on February 28, 2025. It also highlights his 'derrière tournée' concert series, transforming the iconic Parisian landmark into a fresh and relatable spectacle.
S
FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brands:
Artist:Romain Ardaens
Canal+ Giant Trophy Bursts With Confetti
Madison Square Garden Giant Mic Lands on Roof
Universal Pictures Panda Hot Air Balloon in India
Lancôme's Gift Boxes Display Falling Open
Chico Bento Hat Spotted in Brazil's Landmarks
Omer Adam Arena Stadium Falls from the Sky
Prompt Filmes Headphone on Painted Building
Thayse de Andrade Maia
Sony Music Giant Electric Guitar at San Siro Stadium
Capital Taylor Swift Friendship Bracelet at Big Ben
Stuart Weitzman Sandal Floral Shower in NYC
Qmusic Bracelets Fall on Church Tower
Michel Polnareff Mountain with Curls and Glasses