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Michel Polnareff Subway Train with Curls and Glasses

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FOOH Impact Score

Outstanding

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Credits

Brands: Michel Polnareff, Parlophone

Who we think created this: YF production

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Metadata

Brand Industry: Media & Entertainment

Country: France

City: Paris

Effect / Animation: Large Objects

Surrounding: Public Transport

Date posted: November 23, 2024

Source: Instagram

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Imagine a crowded subway platform turning into a music video set. That’s the captivating premise of this Michel Polnareff FOOH ad featuring a Paris metro train transformed into the artist himself. The video unfolds as commuters react in surprise and amusement when a specially decorated train pulls into the station, wearing Polnareff's iconic blonde curls and oversized white sunglasses, effectively promoting his new single 'Sexcetera,' upcoming album release on February 28, 2025, and his upcoming 'derrière tournée.' Using engaging VFX, this Michel Polnareff FOOH ad transforms an ordinary commute into a dynamic product showcase.

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