Samsung Galaxy Massive Watch Swiped on Facade
Samsung Galaxy Watch6: City Facade Takeover
This Samsung FOOH campaign transforms a city wall into a massive smartwatch interface for the Galaxy Watch6. The video shows a businessman approaching the oversized smartwatch display mounted on a building facade.
He interacts with the display, swiping to check the time, then a navigation map of his current location, and finally the weather forecast. The forecast shows 11°C with a 95% chance of rain, prompting him to open his umbrella and continue his walk. This engaging CGI campaign effectively showcases the product's features in a memorable way.
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FOOH Impact ScoreSolid
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Credits
Brand:
Artist:Brigada CGI
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