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SkinCeuticals Giant Serum and Apple in Cheongdam

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FOOH Impact Score

Impressive

S A-Tier B C
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Credits

Brand: SkinCeuticals

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Beauty & Personal Care

Country: South Korea

City: Seoul

Effects / Animations: Large Objects, Billboard & Digital Screen, Falling Objects

Surroundings: Cheongdam, Suburb

Date posted: March 25, 2025

Source: Instagram

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In this SkinCeuticals CGI video, a dramatic 3D display reveals their C E Ferulic serum bottle erupting from the billboard's surface in Seoul's Cheongdam district. The scene unfolds as red targeting lines lock onto the glowing serum bottle, followed by a compelling split-screen showing two apple halves—one treated with the serum via dropper becoming brighter, while the untreated half remains visibly oxidized and darker. With a clear use of augmented reality, this SkinCeuticals anti-aging serum CGI video transforms a simple fruit display into a fresh, relatable spectacle, highlighting SkinCeuticals’ demonstration of antioxidant efficacy.

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