Marc Jacobs Giant Gold Charm Bracelet Display
Flagship Store Façade Lifts Open
This Marc Jacobs FOOH campaign features the brand's flagship store in New York City. The brick façade of the building appears to lift open, revealing a massive golden charm bracelet nestled inside the structure.
The advertisement reimagines a retail storefront, using augmented reality to highlight a jewellery collection reveal. This creative production blends drama and brand identity, offering an immersive twist on fashion presentation.
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Credits
Brand:
Artist:Timo Helgert
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