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Improvable
Learn moreIn this DKNY fake ooh ad, a giant heart-shaped foil balloon slowly inflates inside New York’s sunlit Washington Square Arch, pulsing gently as it adapts its form to pass through. The ad humorously reimagines the iconic city landmark with a computer generated imagery transformation that turns the balloon into a bold 3D DKNY letter installation. A creative blend that masterfully merges fun and visual storytelling with a resonant expression of the brand’s affection for the city.
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