Stanley Giant Insulated Tumbler Cools Hot Beach
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
Learn moreCredits
Brand: Stanley
Agency: metaKosmos
Production Company: metaKosmos
VFX: metaKosmos
Sound: metaKosmos
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In this Stanley FOOH campaign, a massive insulated tumbler crashes down onto a sweltering beach where a thermometer reads 40°C and the sky and people swirl past in a dynamic timelapse. The ad humorously reimagines a typical summer scene with a creative product twist, as the tumbler’s arrival instantly cools everything, transforming sand into snow and dropping the temperature to 0°C. A creative execution that masterfully blends humor and creativity with an authentic twist on beverage insulation.
