25hours Hotels Statue Tours the Hotel

Imagine a towering chrome statue checking into a boutique hotel. That’s the engaging premise of this 25hours Hotels CGI ad featuring their larger-than-life figure Anne-Sophie exploring Zürich West. The video unfolds as a man snaps a photo of the 5-meter-tall Anne-Sophie standing confidently outside the hotel, before we flow into the lobby where the camera follows a basketball bouncing off a hoop, seamlessly revealing Anne-Sophie again, now strolling with a book in hand. The scene then cuts to a bar where she relaxes at the counter as a drink gently lands beside her, followed by a shot inside a steamy sauna where another chrome figure sits in calm solitude. Finally, the film ends poolside, with Anne-Sophie lounging effortlessly on water, donning sunglasses and a sombrero as sunlight reflects off her surface and the message 'come as you are' appears on screen. Using computer generated graphics, this 25hours Hotels CGI ad transforms an ordinary hospitality setting into an innovative product showcase.