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Monos Giant Suitcase Reveal Building

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Credits

Brand: Monos

Who we think created this: vertex.cgi

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Metadata

Brand Industry: Fashion & Apparel

Country: United States of America

City: Chicago

Effects / Animations: Building Transformation, Cloth, Large Objects

Surrounding: City

Date posted: October 14, 2025

Source: Instagram

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This Monos FOOH ad begins with an oversized silver suitcase towering above surrounding city buildings. This moment cleverly highlights the brand’s seamless blend of lifestyle and travel convenience, as the suitcase dramatically opens to reveal a multi-story Monos store façade with the brand logo prominently displayed, while pedestrians on the street stop to admire and capture the surreal scene. As a perfect blend of dynamic storytelling and clear product integration, the CGI effects enhancement is designed for the campaign’s main promotional goal: celebrating Monos’ new flagship opening in Chicago with the launch of two immersive experiences.

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