FOOH Impact Score:
Solid
Learn moreThis Renner FOOH ad begins with a digital advertising screen in a São Paulo metro station displaying models striking poses. This moment cleverly highlights the brand’s ability to bring fashion to life as the screen suddenly flips open, releasing a cascade of vibrant red balls into the air. Surprisingly, a dressed mannequin emerges from the screen, floating gracefully alongside the red balls before striking a pose midair, appearing almost lifelike. As a perfect blend of Distinctive storytelling and CGI effects product integration, the stunning enhancement is designed for capturing attention and inspiring customers to embrace extraordinary details in their everyday lives.
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