Reserva Red Jacket on Frozen Lake
Alps Puffer Glides on Ice
This CGI campaign for Reserva features the Alps Puffer Jacket. The video depicts a couple in matching wine-coloured puffer jackets observing a large red Reserva Alps Puffer Jacket on a frozen lake. Its reflection is visible on the ice.
A sudden gust of wind inflates the jacket, causing it to glide smoothly across the ice. The couple watches, captivated by the movement. The campaign promotes a double cashback offer, available exclusively on Reserva’s website.
Dynamic CGI effects transform the winter setting into an effective product showcase for the Reserva Alps Puffer Jacket.
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FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
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