Zara Heart Balloons Fill Store Facade

Zara Heart Balloons Ad

This FOOH (fake out-of-home) CGI advertising video for Zara features heart-shaped balloons in pink, white, and red. They slowly fill the Zara store facade in Chengdu, China, creating a captivating visual.

The ad humorously reimagines the shopping experience, with a giant white heart balloon floating through the glass walls, followed by smaller ones. This symbolises love and celebration, offering a memorable twist on everyday romance.

S
FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Zara

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Country:China
City:Chengdu
Date posted:May 19, 2023
Source:Instagram