Maison Francis Kurkdjian Paper Cutout Decorates Buildings

Imagine a city skyline suddenly getting wrapped in festive garlands by a floating paper cutout. That’s the captivating premise of this Maison Francis Kurkdjian faux ooh ad featuring its Paris gift collection. The video unfolds as the scene opens with a view of the store facade, where a giant perfume bottle sits above the entrance. A paper cutout enters and begins to soar across the streets, weaving through buildings and covering them in lush green garland- and wreath-like textures accented with red festive details. As it glides closer to the store, it adds more decorations, turning the entrance and facade into a celebration of holiday spirit. Using innovative computer generated imagery, this Maison Francis Kurkdjian faux ooh ad transforms the urban landscape into an effective product showcase.