Johnnie Walker Giant Man at Release Athens
Striding Man Walks Behind Stage
This CGI campaign for Johnnie Walker features the brand's iconic Striding Man brought to life at a nighttime concert venue. The video opens at Plateia Nerou during a concert, with the crowd facing away from the camera. The words 'Johnnie' and 'Walker' appear on screen.
The crowd then turns and points towards a distant spectacle. The camera shifts to reveal a giant Johnnie Walker Striding Man walking confidently across the venue behind the stage. He holds his top hat and offers a slight bow to the audience before continuing his stride.
Using clear CGI effects, this campaign transforms a familiar festival backdrop into an innovative product showcase, captivating the audience with a larger-than-life apparition.
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FOOH Impact ScoreImpressive
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Credits
Brands:
Artist:forgottencgi
Production:Forgotten Creative Technology Studio
VFX:Forgotten Creative Technology Studio
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