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Sony Pictures Chainsaw Breaks Through Reforma 342

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FOOH Impact Score

Solid

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Metadata

Brand Industry: Media & Entertainment

Country: Mexico

City: Mexico

Effects / Animations: Explosion & Shattering, Large Objects

Surrounding: Reforma 342

Date posted: October 25, 2025

Source: Instagram

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Imagine a skyscraper turning into a movie screen from the inside out. That’s the captivating premise of this Sony Pictures CGI campaign featuring the explosive arrival of Chainsaw Man: The Movie – Arc of Reze. The video unfolds as the scene opens with a view of the Reforma 342 building, when suddenly a massive chainsaw bursts through from inside, cutting into the structure with violent force; as the camera zooms in, the blade is revealed to bear the title 'Chainsaw Man'. The building's facade collapses dramatically, sending debris flying and filling the scene with clouds of dust, ultimately revealing a glowing Chainsaw Man movie poster embedded within. Using engaging CGI effects, this Sony Pictures CGI campaign transforms a familiar urban landmark into an unforgettable product showcase.

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