Champagne Delamotte Giant Bottle at Arc de Triomphe
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Delamotte FOOH campaign, a towering champagne bottle stands next to the Arc de Triomphe as bursts of fireworks ignite the Parisian sky in a colorful display. The ad humorously reimagines the landmark of French national pride with a celebratory twist, as the giant bottle becomes the centerpiece of Bastille Day festivities. A captivating scene that masterfully blends creativity with a memorable twist on brand identity.
