Emirates Reindeer Airplane Takes Off
Outstanding
FOOH.com is the biggest mixed reality ad library. If you are the creator of this Emirates ad or would like to add your work Submit your work!
Imagine a commercial airliner dressed up like Santa’s sleigh preparing for international travel. That’s the surprising premise of this engaging Emirates mixed reality ad featuring a festive transformation of its aircraft for the holiday season. The video unfolds as an airplane on the tarmac appears adorned with giant reindeer horns and a red nose, with gift boxes stacked alongside and airport crew guiding the scene in green vests. Next, a vehicle lifts towering stacks of presents and a huge Santa sock toward the plane’s tail, where a massive red sleigh is perfectly attached. Aerial views then show the aircraft taking off, sleigh in tow, weaving past oversized Christmas trees. Another similarly decorated airplane takes off while the camera tracks its climb through the sky, revealing a glittering cityscape in the background. Using clear augmented reality, this Emirates mixed reality ad transforms a standard airport runway into a distinctive product showcase.







