Adidas Race Car Slides Off Car Carrier
Tiger Roars in Times Square
This Samsung VFX advertising features a towering LED billboard in New York City's Times Square. The billboard splits open, revealing a lifelike tiger that steps out and roars as onlookers gather.
The enormous, detailed feline surveys the crowd before dissolving back into the digital display. The display then transitions into a product showcase for Samsung’s latest screen technology.
This Samsung 3D billboard VFX advertising uses computer-generated imagery to transform a public space into a thrilling, immersive experience, highlighting Samsung’s visual innovation in urban campaigns.
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FOOH Impact ScoreOutstanding
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Credits
Brand:
Artist:Vertex CGI
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