Marimekko Plush Flowers Floating in Shanghai

This CGI campaign for Marimekko opens with plush, Unikko-inspired pink and orange flowers gently floating above the Shanghai skyline, featuring the Oriental Pearl TV Tower under a clear sky. The scene then shifts to an aerial view of a busy intersection, where the soft flowers drift, with one bouncing off a nearby building as cars pause and pedestrians move below.

The flowers reappear, calmly bouncing on a wide, green lawn, marking 60 years of Unikko's iconic presence. Through dynamic computer-generated graphics, this Marimekko campaign ad transforms urban landscapes into a fresh, relatable spectacle, highlighting Marimekko’s celebration of artistic heritage in an inspiring and current way.