W Florence Windows Rotate to Reveal Lights
Hotel Windows Twirl to Golden Glow
This fake out-of-home (FOOH) advertisement for W Florence features a woman standing with her arms open in front of the hotel. As the camera pans past her, the building’s facade slowly transforms.
The ad humorously reimagines a classic city hotel exterior with a cozy touch. Glittering windows twirl one by one to unveil a golden glow and a warm seasonal vibe, all brought to life using computer-generated imagery. This captivating moment masterfully blends charm and creativity with a distinctive expression of W Florence’s inviting atmosphere.
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FOOH Impact ScoreImpressive
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Credits
Brand:
Artist:Vertex CGI
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