FOOH Impact Score:
Impressive
Learn moreThis Cendré fake out of home ad begins with a giant gold Cendré watch hanging from a traffic light above the bustling streets of New York, gleaming under the city’s bright lights. This moment cleverly highlights the brand's expansion into the U.S. market as traffic rushes by below and a Cendré-branded double-decker bus cruises past, its rear displaying the message, 'NOW AVAILABLE AT REVOLVE,' inviting shoppers to explore the luxury timepieces. As a perfect blend of Effective storytelling and computer generated graphics product integration, the enhancement is designed for creating buzz around Cendré’s launch at Revolve.
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