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Adidas Giant Sneaker Cake Slice

FOOH Impact Score:

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Outstanding

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Credits

Brand: Adidas

Agency / Production / VFX: Vertex CGI

In this Adidas cgi campaign, a man and a woman curiously watch as a giant white Adidas Superstar XLG sneaker stands on a park lawn. The ad humorously reimagines an oversized shoe with a surprising twist, as a forklift lifts the sneaker and slices through it, revealing a blue cake with icing filling inside. A distinctive cgi campaign that masterfully blends creativity with a memorable twist on Adidas' latest release.

Metadata

Brand Industry: Sports & Recreation

Country: Unknown

City: Unknown

Effects / Animations: Large Objects, Object Animation, Object Transformation

Surroundings: Park, Lawn, Tree

Posted on August 26, 2023

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