FEVK Airplane Wears Giant Shirt
C
FOOH Impact Score
Improvable
S
A
B
C-Tier
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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Imagine an airport runway doubling as a fashion runway. That’s the creative premise of this FEVK fake out of home ad featuring an oversized 90s-inspired t-shirt. The video unfolds as a massive FEVK tee – complete with retro boombox artwork and bold patches – dramatically drapes over a commercial aircraft, transforming the scene into an unexpected statement of streetwear culture. Using dynamic augmented reality, this FEVK fake out of home ad transforms the everyday runway into a surprising product showcase.
