Balenciaga Announcement Text on Seine River

Balenciaga Fall 26 Collection on Seine River

This Balenciaga FOOH campaign video opens with a time-lapse of the Seine River, capturing traffic and a ship moving under morning light. Cars rush along the riverbanks, and landmarks such as the Grand Palais and nearby trees are visible.

Overlaying text on the water reads "BALENCIAGA FALL 26 COLLECTION, JANUARY 15TH, 2026, ON BALENCIAGA.COM." This text shifts subtly with the ship's wake. The CGI effects transform the cityscape into a fresh spectacle, highlighting Balenciaga's digital-first approach to high fashion.

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Credits

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Country:France
City:Paris
Date posted:January 13, 2026
Source:Instagram