KitKat Snap Clears Office Notifications
KitKat Snaps Away Digital Overload
This FOOH campaign opens in a calm office setting. A woman at her desk carefully opens a KitKat bar, surrounded by hovering digital notifications above her head.
As she snaps the KitKat in half, every floating alert instantly vanishes. She sighs in relief and enjoys a quiet bite of her chocolate bar, reinforcing the message to disconnect and claim a moment for oneself.
The CGI effects enhance KitKat’s message about pausing from digital overload and savouring a personal break.
C
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Credits
Brand:
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